The Texas Longhorns have declined an invitation to join the Pac-10, ESPN is reporting.

“We were informed by University of Texas President Bill Powers that Texas will stay with the Big 12,” an official with the Pac-10 told ESPN.

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Early this morning, it appeared Texas would have gone to the Pac-10.  However, ESPN analysts speculate that  Texas decided to stay put, because doing so will allow them to establish a Longhorns TV Network  and still generate an acceptable amount of revenue.

Check back for updates on this breaking story.